• Kru Newsletter
• White Papers
• Interviews
• Videos
• e-Books

---

Krū Report: e-Patient Connections

e-Patient Connections is a monthly e-newsletter that covers the latest research, news, and insights related to Health 2.0 and ePharma topics.

Feb 2010: NyQuil on Facebook, UMMC Mobile App, Listening to Zeo
Jan 2010: BI's HAART website, social media ROI, Hummingbird, CareFlash
Dec 2009: The Carrot Health Tracker, Viral e-Patient Video, Crestor vs Lipitor
Oct 1, 2009: Ethicon on YouTube, Juvenation.org
Sept 1, 2009: Social Media Faceoff: Ambien vs Lunesta
July 29, 2009: DTC Pharma Twitter Experiment--Get 14% Response Rate
May 29, 2009: Google and your health, ADHD Allies, the CDC and social media
May 1, 2009: Insomniacs online, BI and J&J on Twitter, Health 2.0 summary

Krū White Papers

Patients Rising: How to Reach Empowered, Digital Health Consumers

Interviews

Bill Fox, CPIR
Rachael Lewinson, JDRF Juvenation.org
Ash Damle, Founder, MEDgle
Fred Eberlein, Founder, ReliefInsite
Fard Johnmar
Don Kemper

Videos

Marc Monseau: Connecting J&J to the Twittersphere
Charlie Kimball and Ambre Morley talk Twitter
e-Patient Dave deBronkart: Authentic Value: Being Known in e-Patient Communities
Dr. Val Jones tells A Tale of Two e-Patients
Rob Halper: Johnson & Johnson on YouTube
Lee Aase: Marketing the Mayo Clinic
Carlen Lea Lesser: Generational Theory for Health Marketing
Dr. Jason Hwang: The Innovator's Prescription
Thomas Goetz: Decision Tree: Smarter Patients, Better Choices

e-Books

Using Twitter for e-Patient Communications
Using YouTube for e-Patient Communications

Learn how to reach and engage today's digital health consumers with innovative technologies.

Sample Newsletter. We respect your privacy and never sell or rent our subscriber lists.